This time The Sneaker Drop is all about the Nikelab X Roundel Air Zoom Spiridon collab. Roundel London first collaborated with Nike almost three years ago, using the Air Max 90 and 91 silhouette using a pattern inspired by Misha Black’s ‘Moquette’ design of the 1970’s.
We visited London´s very own Nike Lab in Shoreditch. Nike lab is Nike´s new consumer space providing a look at the brand’s most advanced and technological products and it´s collaborations with the world’s most forward-thinking innovators in the industry. We landed right with our noises in the cookie jar because the day before the NikeLab x Acronym collection was released. There was a special installation at the entrance to highlight this collaboration. Continue reading Nike Lab